Junior Research Symposia: Recent submissions

Now showing items 261-280 of 1989

Impact of Green Promotion on Green Purchase Intention of Dairy Products in Sri Lanka with the Mediating Effect of Environmental Concerns

Dissanayake, T. B. G. S.; Weerasiri, R. A. S. (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2024)

People are becoming more conscious of how their consumption affects the environment and society. Customers must have environmentally relevant product information to make environmentally responsible purchases. As a result, ...
Factors Influencing on Consumer Purchase Intention Towards Local Organic Food Products with Special Reference to Western Province, Sri Lanka

Kavindya, M. G. T.; Weerasiri, R. A. S. (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2024)

In recent years, the global shift towards sustainable and healthy consumption has heightened the importance of understanding consumer attitudes and intentions towards local organic food products. This study investigates ...
Effect of Social Media Micro Influencer Marketing Activities on Consumers’ Purchase Intention: Evidence from Smart Phone Industry in Sri Lanka

Tharaka, K. R.; Weerasiri, R. A. S. (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2024)

Influencer marketing is becoming increasingly popular around the world, prompting marketers to consider it an essential component of their marketing strategy. Smart phones are gaining popularity as they have become an ...
The Impact of Cognitive and Emotional Behavioral Biases on Stock Investment Decision Making in CSE Sri Lanka: Evidence from Gampaha District

Ratnavel, Akash; Gunasekara, A.L. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: Understanding the cognitive and emotional biases that influence investment decisions is crucial, especially in the context of the Colombo Stock Exchange (CSE), which plays a critical role in determining market ...
The Impact of Integrated Reporting Quality on Cost of Equity and Financial Performance: Evidence from Licensed Commercial Banks in Sri Lanka

De Silva, W.A.C.R.; Gunasekara, A.L. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: This empirical study examines the influence of Integrated Reporting Quality (IRQ) on the Cost of Equity (KE) and financial performance within the context of listed Commercial banks in Sri Lanka spanning the ...
The Influence of Retirement Goals and Risk Perception on Retirement Planning Behaviour; Evidence from Kalutara and Gampaha Districts, Sri Lanka

Perera, I.K.H.; Weerasinghe, W.D.J.D. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: One of the most critical problems that are faced by many emerging countries is the lack of retirement savings for future lives and pre-retires. To express fresh thoughts and suggest an extra approach or ...
The Impact of Service Quality, Customer Satisfaction, and Corporate Image in Building Customer Loyalty in The Sri Lankan Banking Industry

Wijerathna, K.G.D.T.U.; Gunasekara, A.L. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: The banking industry is experiencing intense competition, necessitating the development of strategies to retain existing customers rather than solely focusing on customer acquisition. Cultivating customer ...
The Impact o0f Cryptocurrency on the Stock Market Performance in Sri Lanka: An Empirical Study Based on Bitcoin

Perera, G.J.P.; Weerasinghe, W.D.J.D. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: This study examines the impact of cryptocurrency on the stock market performance in Sri Lanka. It is an empirical study based on Bitcoin. Methodology: The analysis uses the information of Bitcoin and the ...
Impact of Integrated Reporting on Firm Value of Listed Companies in Consumer Discretionary Sector in Sri Lanka: Analysis of Moderating Effect of External Financing

Kodithuwakku, N.R.; Gunasekara, A.L. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: Integrated reporting is new approach to business reporting that is built around the organization’s strategy to create and sustain value in the short, medium and long term. This process results in the production ...
Exploring the Potential of Social Value Creation Through Digital Social Innovation in Sri Lanka: Special Reference to Gampaha District

Shalomi, K.H.; Weerasinghe, W.D.J.D. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: This research explores the potential of social value creation through digital social innovation in Sri Lanka, with a special focus on the Gampaha District. Social entrepreneurship, driven by a combination of ...
The Impact of Integrated Reporting Quality on the Financial Performance of Listed Insurance Companies in Sri Lanka

Yamasinghe, A.S.; Piayananda, S.D.P. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: Integrated reporting quality (IRQ) is an emerging concept followed by organizations globally. The purpose of the study is to determine the impact of IRQ on the financial performance of Insurance Companies in ...
Sustainable Development Goal Reporting: Effect of Institutional and Corporate Governance Factors

Herath, R.H.M.M.S.; Kethmi, G.A.P. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: Businesses in today’s context are expected to disclose more on the sustainable development goal reporting within their organization. Although there is an increasing trend in the sustainability reporting ...
The Impact of Integrated Reporting Practices on the Firm Value of Insurance Companies in Sri Lanka:Analysis of Moderating Effect of External Financing

Imesha, B. Achila; Gunasekara, A.L. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: The aim of this study is to evaluate the impact of integrated reporting practices on the firm value in insurance companies in Sri Lanka by analyzing the moderating effect of external financing. Methodology: ...
Impact of Cryptocurrency on the Stock Market Performance in Sri Lanka: An Empirical Study Based on Ethereum

Samadhi, K.U.; Weerasinghe, W.D.J.D. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: Cryptocurrencies are becoming increasingly popular as an investment product with incredible returns and high risks. In recent time, numerous researchers have investigated about the relationship or correlation ...
The Impact of Financial Literacy on Individual Investment Decisions: Mediating Role Of Risk Tolerance With Special Reference to Undergraduates in Western Province, Sri Lanka

Dilshan, W.M.T.E.; Piyananda, S.D.P. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: One of the important elements influencing the financial investment decisions of both individual and institutional investors is financial risk tolerance, which has a significant impact on financial planning ...
Communication of Sustainable Development Goals in Social Media and Stakeholder Engagement in Asian Companies

Samaraweera, H.K.B.C.H.; Kethmi, G.A.P. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: Stakeholder engagement is one of the crucial factors in enhancing the business and communication between the company and the stakeholders is the most important step in building the relationship. This study ...
Integrated Reporting on Firm Value of Listed Companies in Consumer Staples Sector in Sri Lanka: Analysis of Moderating Effect of External Financing

Perera, M.A.K.M.; Gunasekara, A.L. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: The concept of integrated reporting has arisen as a progressive approach to corporate reporting, merging financial and non-financial data to provide a holistic perspective of a company's value creation and ...
The Impact of Firm Characteristics and Macroeconomic Factors on the Firm Performance: Special Reference to Listed Capital Goods Firms in Sri Lanka

Fernando, K.P.D.; Weerasinghe, W.D.J.D. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: This research investigates the dynamic interplay between firm specific characteristics and macroeconomic factors, and their impact on firm performance of capital good firms in Sri Lanka combining with the ...
The Impact of Credit Risk on Financial Performance of Listed Licensed Commercial Banks in Sri Lanka

Premarathna, S.T.M.; Piyananda, S.D.P. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Purpose: Based on the current crisis in Sri Lanka credit risk appears to be the biggest threat to banks. The substantial portion of non-performing loans on the bank's balance sheet affects its performance and reduces its ...
The Effect of Financial Distress and Accounting Conservatism on Tax Avoidance with Special Reference to the Manufacturing Companies in Sri Lanka

Theajaani, K.N.; Fernando, J.M.R. (Department of Finance, Faculty of Commerce and Management Studies University of Kelaniya Sri Lanka, 2024)

Introduction: Tax avoidance is the activity of managing the company's finances to avoid the larger amount of tax burden legally without violating the prevailing laws. Tax avoidance practices are common and legal for ...

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