The impact of promotional strategies of pharmaceutical companies on Doctor's recommendation of branded drugs

dc.contributor.author	Punchibandara, M.M.T.
dc.date.accessioned	2014-10-29T08:18:55Z
dc.date.available	2014-10-29T08:18:55Z
dc.date.issued	2010
dc.date.submitted	2010	en_US
dc.identifier.uri	http://repository.kln.ac.lk/handle/123456789/1037
dc.language.iso	en	en_US
dc.relation.ispartofseries	TH735;
dc.subject	Strategic management	en_US
dc.subject	Pharmacognosy	en_US
dc.subject	Drug-Analysis-Laboratory manuals	en_US
dc.subject	Commerce & Management Studies	en_US
dc.title	The impact of promotional strategies of pharmaceutical companies on Doctor's recommendation of branded drugs	en_US
dc.type	Thesis	en_US
dc.degree.grantor	University of Kelaniya	en_US
dc.degree.name	M.B.A.	en_US