International Conference on Advanced Marketing: Recent submissions

  • The Relationship between Nurse's Professional Quality of Life, Mindfulness and Hardiness: A Cross-Sectional Study During the Covid-19 Outbreak 
    Zakeri, Mohammad Ali; Dehghan, Mahlagha; Bazmandeh, Abbas Zakeri (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    In the pandemic of COVID-19 disease, various factors can affect the occupational status of nurses. This study aimed to assess the evaluation of the relationship between nurse's professional quality of life, mindfulness and ...
  • Burnout, Anxiety, Stress, and Depression among Iranian Nurses: Before and During The Covid-19 Outbreak 
    Zakeri, Mohammad Ali; Dehghan, Mahlagha; Bazmandeh, Abbas Zakeri (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Frontline nurses face many health challenges during the COVID-19 epidemics, are directly at risk during treatment and care for COVID-19 patients. As a result, these factors can have an impact on nurses' job performance and ...
  • Postpartum Depression and Its Correlates: A Cross-Sectional Study in Southeast Iran 
    Zakeri, Mohammad Ali; Dehghan, Mahlagha; Bazmandeh, Abbas Zakeri (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Postpartum depression has a negative impact on both infants and women. This study aimed to determine the correlates of postpartum depression in women in southern Iran. Methods: This cross-sectional study was performed on ...
  • Comparison of Moral Distress Severity between Pediatric Ward and Pediatric Intensive Care Unit Nurses 
    Behbodi, Maryam; Shafipour, Vida; Amiri, Mehrnegar (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Ethics is an integral part of medical and nursing professions, and care in pediatric ward is different from other wards due to patients' age and sensitivity of their medical conditions. Therefore, we aimed to compare the ...
  • The Relationship between Depression and Older Age Life Expectancy in Hospitalized Patients 
    Nabinezhad, Fatemeh; Shafipour, Vida; Norouzi, Fatemeh; Amiri, Mehrnegar (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Elderly is regarded as a critical period of human life, which the related issues and needs in this period are socially necessitated to be taken into consideration, especially in the elderly with heart disease. Depression ...
  • Predictors of Happiness among Hemodialysis Patients 
    Yousefi, Bahareh; Hosseinpour, Fatemeh; Motalebi, Ameneh; Hosseinigolafshani, Seyedehzahra (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Predictors of happiness among hemodialysis patients Abstract:Background: Promotion happiness in patients undergoing hemodialysis could result in valuable physical and psychological outcomes. Therefore, the present study ...
  • Association Between Body Mass Index with Different Aspects of Lifestyle in Medical Sciences Students: A Cross-Sectional Study 
    Fathnezhad-Kazemi, Azita; Aslani, Armin; Faraji, Amirreza (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    The primary focus of this study was to investigate the prevalence of obesity and the association between Body Mass Index with different aspects of lifestyle. This crosssectional study was carried with 380 participants. ...
  • Association between Serum Biomarkers with Pregnancy Outcomes 
    Alizadeh-Dibazari, Zohreh; Fathnezhad-Kazemi, Azita (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Objective: Early detection of adverse pregnancy outcomes are among important topics in prenatal care. This study aimed to evaluate the association between maternal serum markers with pregnancy outcomes.Method: This cohort ...
  • The Relationship between Occupational Burnout and Quality of Life of Nurses in Hospitals of Guilan University of Medical Sciences 
    Pourghane, Parand; Besharati, Fereshteh; Farahbod, Farzin; Goslafidi, Hasan Yousefpour (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Nursing is a vital professional in the health system and burnout is a common phenomenon in this profession. Burnout, In addition to affecting the personal and professional life of individuals, has also a lot of costs for ...
  • Coronary Care Unit Nurses' Experiences of Care ManagementselfEfficacy: A Qualitative Content Analysis 
    Pourghane, Parand; Mansouri, Fatemeh; Nikfam, Maryam Rajabpour; Lahijan, Pirouz (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Recognizing various aspects of the self-efficacy concept in a specialized field like intensive care units (ICUs) helps nurses to improve the quality of care in the ICUs. A qualitative content analysis study was conducted ...
  • Predictors and Prevalence of Tobacco Smoking During Covid-19 among University Students 
    Nandy, Ananya; Barua, Aditi (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    One of the world's most critical public health challenges is the tobacco consumption. Tobacco is a demerit good which has enormous cost in terms of health and productivity loss for Bangladesh. The main objective of this ...
  • Nurses' Family Caregivers' and Physicians' Perception of Dignity in Cancer Patients: A Qualitative Study 
    Bagherian, Samaneh; Helalbirjandi, Marzieh; Soorgi, Zahra (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Cancer is a major public health problem worldwide. Cancer is an experience associated with stress and anxiety that affects all aspects of a patient's life. Due to changes in daily functioning, roles and social activities, ...
  • Beyond Prescription Intake of Dietary Supplements During Corona Pandemic: Legal Aspects 
    Haque, Md. Reduanul; Das, Joysree (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Without recommendation of specific treatment for COVID-19 and the absence of an available vaccine to prevent this disease, the supportive treatment is considered to fight with COVID-19 at pandemic. It is now seen that, use ...
  • Effect of Text Messaging via Cell Phone on Critical Care Nurses' Knowledge of Ventilator-Associated Pneumonia 
    Hejazi, Sima; Nikbakht, Shima; Azizi, Tooba Hoseini; Kameli, Ahmad; Pour, Armin Khosravi; Roshannezhad, Mahdie (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Ventilator-Associated Pneumonia is a type of hospital-acquired pneumonia, and nurses have an essential role in its prevention. This study aimed to determine the effect of text messaging via cell phone on nurses' knowledge ...
  • Social Media and its Impact on Mental Health During Lockdown Period of Covid-19 Pandemic in Bangladesh 
    Nandy, Amrita; Biswas, Mohona; Das, Joysree (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    During any pandemic, the cognitive response of people towards disease and to balance emotional sufferings and social distress is a vital challenge for a country. This study sheds light on the impact of the use of social ...
  • Organizational Support and Turnover Intentions: A Moderatedmediation Approach 
    Sharif, Saeed Pahlevan; Bolt, Ester Ellen Trees; Ahadzadeh, Ashraf Sadat; Turner, Jason James; Nia, Hamid Sharif; Mohammadinezhad, Mobin; Kohestani, Daniyal (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Aim: The current study aims to examine the moderating role of psychological ownership in the process that translates organizational support into nurses' turnover intentions through job satisfaction.Design: A cross-sectional ...
  • Customer's Awareness and Views on Online Pharmacies During the Covid-19 Pandemic 
    JR, Pinsoy; BCN, Garcia; CPY, Amper; JAC, , Blasabas; ELD, Enriquez; JA, Nicolas; KC, Puerto; JMO, Tenizo; IVL, Vasquez; EM, Faller; SOL, Abukhalifeh An (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    COVID-19 pandemic decreases accessibility of medicines due to self-quarantine and other safety protocols. Online pharmacy emerged as a popular way to purchase medication amidst serious public health concerns. The study ...
  • Intensive Care Unit Nurses' Perception of The Barriers to Effective in-Service Education: A Qualitative Study 
    Mousazadeh, Noushin; Nia, Hamid Sharif; Hakimi, Hamideh; Dehghani, Maryam (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Educating the staff in organizations is one of the most important issues in different countries, so concerning the necessity of nurses' roles and scientific advancements in providing nursing care will not be achieved without ...
  • Relationship between Moral Sensitivity and Moral Intelligence in Nurses Working iIntensive Care Units 
    Mousazadeh, Noushin; Nia, Hamid Sharif; Hakimi, Hamideh; Dehghani, Maryam (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Nurses working in intensive care units (ICUs) are sometimes faced with ethical decision making which requires ethical sensitivity and moral intelligence. The purpose of this study was to investigate the relationship between ...
  • The Psychometric Properties of the Persian Version of the Body Image after Breast Cancer Questionnaire 
    Firouzbakht, Mojgan; Nia, Hamid Sharif; Rekabpour, Seyed Javad (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)
    Background and the objective of the study:Breast cancer (BC) is the first rank between malignancy and fifth among cases of death in Iranian women. Moreover, BC case in Iran were younger than Western countries, but on the ...

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