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Brand knowledge (1)
Brand Love (1)
Brand Love, Brand Personality, Brand Trust, Fast Food Franchisers (1)
Brand loyalty (1)
Brand Loyalty, Brand Trust, CSR, Sustainability (1)
Brand Mantra (1)
Brand Page Commitment (BPC), E-Word of Mouth (EWOM), Green Brand Awareness (GBA), Green Purchase Intention (GPI) (1)
Brand Passion, Firm-Created Content, Purchase Intention, User-Generated Content (1)
Brand Personality (1)
Brand Positioning (1)
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