Abstract:
In the present area, sports become a golden place in the whole world. Therefore countries spent
a large amount of money to develop their sports facilities. Many people are using a fitness
center to build or maintain their health, lifestyle, etc. there for many sports organizations have
their owned fitness center. In the future fitness centers became a trend in society. The main
purpose of this study is to examine the relationship between Customer Satisfaction (CS) with
the Physical Environment Facility (PEF) and Human Facility (HF) on the fitness center. In this
research approach, explanatory research style and deductive research approach. A sample
group of this study includes customers in Sugathadasa National Sports Complex Fitness Center
(SNSCFC). The simple random sampling method used for selecting the sample and closedended
150 questionnaires were used to collect data. The researcher used one-way ANOVA
analysis to identify the significant difference between perceived facility value and demographic
factors (gender, age, education, employment, income level) and chi-square analysis for
identifying the relationship between both categorical variables. The descriptive results showed
a significant association between CS & PEF and HF. PEF & HF have a significant relationship
between customer satisfaction. According to the results, we observed a Strong association
between the CS & PEF (P= 0.012), CS & HF (P=0.025). However, SNSCFC needs to develop
their physical environment facilities for their customers