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The Impact of Corporate Culture on Corporate Strategic Management in China

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dc.contributor.author Kaiyue, Chen
dc.contributor.author Karim, Mohd. Rahimie Bin Abd.
dc.date.accessioned 2021-10-23T02:57:30Z
dc.date.available 2021-10-23T02:57:30Z
dc.date.issued 2021
dc.identifier.citation Kaiyue, Chen, Karim, Mohd. Rahimie Bin Abd. (2021) The Impact of Corporate Culture on Corporate Strategic Management in China : Business Law, and Management (BLM2): International Conference on Advanced Marketing (ICAM4) An International Joint e-Conference-2021 Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka.Pag.40 en_US
dc.identifier.isbn 978-624-5507-15-3
dc.identifier.uri http://repository.kln.ac.lk/handle/123456789/23335
dc.description.abstract In the current era, the trend of world economic integration has gradually strengthened, and international competition has become increasingly fierce. The current Chinese economy has also entered a stage of adjustment of the new normal. The role of corporate culture in corporate management is more important, especially for corporate strategic management. The impact is more prominent. Corporate culture and corporate strategic management have also received attention as an important factor in corporate development, and have a profound impact on corporate growth and development. Therefore, the comprehensive realization of the analysis of the impact of corporate culture on corporate strategic management has more important theoretical and practical significance for corporate strategic management. Based on this, this article analyzes and explores the impact of corporate culture on corporate strategic management, focusing on four important factors in corporate culture (values, social norms, management practices, and government) and four influencing factors of corporate strategic management (business model, Internal environment on, external environment, market competition), and then analyzed the impact of corporate culture on corporate strategic management, thereby promoting better development of the company, and also providing references for related scholars. China is a multicultural country, and Shanghai is an important development city in China, and its status in China cannot be underestimated. Shanghai's unique geographical location and economic development advantages, as well as diversified business types, have increased the research persuasive. Therefore, this study will be conducted in Shanghai in the form of a questionnaire. en_US
dc.publisher Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka. en_US
dc.subject Corporate Culture, Corporate Strategic Management, Strategic Management en_US
dc.title The Impact of Corporate Culture on Corporate Strategic Management in China en_US


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