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Recent submissions

ICBI 2023: Recent submissions

Now showing items 1-20 of 67

Nexus Between Sustainability Learning and Pro-Sustainable Behavior: A Case of Sri Lankan Employees with Professional Accounting Background [A Concept Paper]

Perera, H. M. M.; Patabendige, S. S. J. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

Sustainable development that balances economic, social, and environmental concerns is seen as a key requisite for the future survival of life on our planet, as we know, and there have been fervent calls in the past for ...
Relationship between Digital Content Marketing and E-Brand Loyalty in the Non-Bank Finance and Leasing Sector of Sri Lanka

Warnakula, K. N. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

The study begins by emphasizing the importance of DCM in building connections, trust, and brand engagement. It highlights the lack of a clear definition for content marketing but underscores its role as a comprehensive ...
Workplace Phubbing and Organizational Embeddedness: A Conceptual Paper

Malalage, G. S.; Karunarathne, R. A. I. C. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

Despite the increasing reliance on the internet and mobile devices while giving less attention to companions which is known as pubbing, very few studies have explored workplace phubbing and its outcomes, in particular, ...
Developing a Conceptual Framework to Investigate the Demand Articulation of SMMEs for Digital Marketing Adoption and Performance: Reference to SMMEs in the Sri Lankan Tourist Lodging Industry

Herath, H. M. B. I.; Razi, M. J. M. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

The concept of demand articulation is acknowledged in the field of marketing science as a valuable tool for implementing industry-specific policies aimed at expediting the commercialization of emerging technologies. The ...
Does Sustainable Responsible Investment Cause Better Portfolio Performance: Concept Paper

Rathnayake, S.; Nanayakkara, K. G. M. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

The aim of this paper is to examine the performance of portfolios that are constructed based on environmental, social and governance (ESG) scores. The financial industry's growing need for sustainable products indicates ...
A Conceptual Paper on an Extended Model of Goal Directed Behavior to Understand Entrepreneurial Intention of University Students

Jayasinghe, M. R.; Shamil, M. M.; Fernando, W. R. P. K. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

Despite empirical evidence regarding the capability of entrepreneurship in improving economies, there is a gap in utilizing the potential of graduate entrepreneurship for such purposes in financially hit Sri Lanka. ...
Impact of Psychological Capital on Altruistic Behavior of First Line Managers in the Business Process Management Industry: Mediating Effect of Work Engagement

Wickremasinghe, D. S. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

The aim of this study is to examine the mediating role of work engagement (WE) between psychological capital (PsyCap) and Altruism - a dimension of organizational citizenship behavior (OCB), in a sample of employees who ...
Stimulants of the Perceived Customer Value of Rooftop Solar Photovoltaic Panels and its Impact on Intention to become a Prosumers through the Moderation of Innovative Energy Consumption in Sri Lanka

Ratnasingam, G. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

The global recognition of unsustainable energy sources has propelled the need for a shift toward sustainable energy sources at the household level, necessitating a social change. This study seeks to explore the motivating ...
Developing a Business Simulation Game to Enhance Innovation Readiness of Organizations: A Design Based Research

De Silva, T. R.; Yatigammana, M. R. K. N. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

This concept paper narrates a study aimed at investigating the process of developing a set of design principles and a scientifically validated business simulation game to enhance the level of innovation readiness within ...
Exploring Gender Bias in the Sri Lankan Maritime Industry

Karunatilleke, A. W.; Herath, R. P.; Gunasekara, U. L. T. P. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

A seafarer is someone who works on any type of marine vessel. The number of female seafarers is significantly lower than the number of male seafarers in the same ranks. To find the basis for the research, a pilot study has ...
Assessment of Local (Domestic) Preference Adaptability in the Public Procurement Process for the Health Sector in Sri Lanka to Promote Local Economic Growth: A Survey-based Study

Dinesh, K. L. S.; Liyanage, P.; Wijeyaratne, W. M. D. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

In Sri Lanka (SL), public procurement guidelines should be followed by all public institutes, when procuring goods, works, or services. There are multiple guidelines relevant to be followed for this purpose to ensure the ...
Relationship of Employer Brand Experience and Organizational Citizenship Behavior: Towards the Development of Employee Ownership at Work

Junkeer, R. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

Organizational Citizenship Behavior (OCB) refers to the voluntary behavior/s exhibited by the employees while in the organization, as good citizens of the organization to foster employee ownership at work. In the dynamic ...
Antecedents of Mobile Marketing Technology Adoption on SME’s Business Performance in Tourism Industry in Sri Lanka with Mediator Effect of Digitalization and Moderator Effect of Environmental Factors

Silva, J. S. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

This study aims to examine the impact of mobile marketing technology adoption on the business performance of small and medium-sized enterprises (SMEs) in the tourism industry in Sri Lanka, considering the mediator effect ...
Agility for Competitive Performance, Driven by Digital Technologies: A Systematic Literature Review with Special Reference to the Apparel Supply Chain

Emmanuel, S.; Jayarathne, A.; Herath, R. P. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

One emerging theme in the practitioner literature argues that the future supply chain will be agile and produce significant supply chain competitive performance advantages despite the world becoming more complex and ...
How do Ethnicities Perception of Risk Relate to the Purchasing Behavior of Life Insurance?

Paranavitana, S. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

The objective of this concept paper is to identify the perception and behavior towards the exposed risk between different ethnic minority communities’ and to highlight whether there are similarities or differences among ...
Effect of Student Engagement, Student Satisfaction, and Perceived Learning in Online Learning Environment: Perspective of Management Students

Pramod, J. A. T.; Weligamage, S. S. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

Online education can be identified as a flexible education delivery system that can be applied to distance educational purposes, and this system creates an opportunity for teachers and students to reach each other when ...
Digital Divide & the Impact on Merit-Based University Admission: A Case of Sri Lanka

Ranasinghe, R. S. L. B. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

As the world has seen an unprecedented growth of technology resulting in the information age, the long-experienced issues of resource distribution inequalities, especially in developing nations have taken a drastic turn ...
Key Determinants of a Successful Hybrid Work Model: An Experiment on AIB e-learning HEI in Colombo, Sri Lanka

Janathanan, C. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

The purpose of the study was to understand the right ingredients of a successful hybrid working model. The management of AIB (www.aibedu.org) were tasked with setting up a suitable system of hybrid working models that could ...
Impact of Rabindranath Tagore’s Philosophy on the Education of Sri Lanka

Gorden, T.; Jamahir, P. M. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

Tagore's philosophy of education, rooted in humanism, creativity, and a deep appreciation for nature, continues to resonate in Sri Lanka's educational landscape and has had a significant impact on shaping its educational ...
Impact of Awareness and Usage of E-Learning Platforms on Academic Satisfaction: A Study of Final Year Management Undergraduates of University of Kelaniya, Sri Lanka

Shalika, I. M. D.; Mahalekamge, W. G. S.; Shalini, B. H. (Faculty of Commerce and Management Studies, University of Kelaniya Sri Lanka, 2023)

With the development of Information Communication Technology, e-learning has become more popular than classroom-based learning worldwide. When the Covid-19 pandemic came, it directly affected the education system in every ...

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