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Recent submissions

ICAM-2021: Recent submissions

Now showing items 301-320 of 457

The Impact of Economic Growth, FDI, Urban Population, Energy Consumption, and Renewable Energy Consumption on Co2 Emissions: Evidence from China

Nainani, Priyanka Pirshotam; Kaur, Harpaljit (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The environmental problem that has been ascribed as a pressing world-wide concern that leads to global warming has been researched from many different angles to discern the underlying causes. Understanding the dynamic nexus ...
CNY Exchange Rate Risk Management of Chinese Enterprises under Covid-19 Impact

Xiaoli, Yang (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The rapid spread of COVID-19 in 2020 has brought a profound impact on global economy, which has become an important factor affecting the fluctuation of CNY exchange rate. The misplacement of the spread of the COVID-19 ...
Bilateral Trade Between China and Southern Countries Using Gravity Approach: Role of One Belt, One Road

Haseeb, Muhammad; Ali, Mohsin; Ma, Liwen (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

In the new context of the One Belt, One Road, China and the countries along with the new initiative have had more in-depth cooperation in bilateral trade and expanding trade scale is the focus of China's economic development ...
Malaysia: The Impact of Covid-19 on B40 & M40 Groups

Ismail, Mohd Khairi; Munawarrah, Siti Nurul; Kumaran, Vikniswari Vija; Rani, Nor Zuriati Amani Ab; Thinagar, Sharmila; Sariffuddin, Syamsulang (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Malaysia is a constitutional monarchy with a parliamentary elected federal government in Southeast Asia with an upper-middle-income status. Malaysia is made up of 13 states, including 11 on the Peninsular Malaysia and two ...
Effect of Electronic Banking on Customer Satisfaction in Kwara State, Nigeria

Raji, Abdulmalik Ajibola; Zameni, Abdolhossein; Wakil, Muhammad Mansur Abdul (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The Effect of Electronic Banking on Consumer Loyalty in Nigeria's Kwara State was the topic of this report. The aim of this study was to decide the attributes of e-banking services that are essential to consumers, to explore ...
The Impact of Mergers and Acquisitions Announcement on Share Prices: Evidence from Malaysia

Yeo, Normajidah Zulkifli (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Given the growing importance of mergers and acquisitions activities to business development, it is important to study the impact of mergers and acquisitions on share prices in Malaysian market. This study aims to investigate ...
Implication Analysis of Radio Industry Development from the Conventional Era to the Digital Era: 1996 – 2016

Ibrahim, Intan Soliha (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

In the digital world, the role of conventional radio increasingly challenging. The future of radio is unpredictable. Digital technology has in many ways transformed the development pattern of the conventional radio industry. ...
The Impact of Photographs as a Public Relations Tool on Building Political Images; A Study Based on the Sri Lankan Presidential Election In 2019

Rupasingha, Amani (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

From ancient times the rulers of a country use different strategies and tactics to protect their state power. The leader of a democratic social system can be seen to adopt very subtle public relations measures to maintain ...
Critical Discourse Analysis of Talking News in the Riau Region News Rubric at Tribunpekanbaru.Com December 2020 Edition

Siregar, Gusti Herniyah; Musfialdy (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

At the moment, numerous media outlets are employing news writing techniques based on the talking news model (talk journalists). Talking news is news that only enhances statements from an expert or official to be used as ...
Theorizing Social Media Political Information Dependency (SMPID) in a Networked World

Jun, Tan Jue; Firdaus, mira (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Electronic distribution via inventive information and communication technologies led by the Internet is changing receiver patterns and thus raised new questions about existing media dependency relations. Given that the ...
Pandemic Narratives: Foucauldian Discourse Analysis of Messages Communicating the Non-Pharmaceutical Interventions as Covid-19 Mitigation Strategies

Cachuela, Maria Nornelyn L. (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Built on the Foucauldian Discourse Analysis' (FDA) theoretical-methodological assumptions, and Jager & Maier's methodological toolbox on discourse, the study systematically illustrates and accounts the discursive formations, ...
Analysis of the Concept of "Interdisciplinary Collaboration" Using the Hybrid Three-Stage Model

Salim, Salim, Sanaz; Kobrai-Abkenar, Faeze; Pourghane, Parand (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Interdisciplinary collaboration is associated with improving the quality of care. The objective of this study was the analysis of the concept of "interdisciplinary collaboration" using a hybrid model. A hybrid model was ...
The Effect of Photographic Image Towards Home-Based Learning (Hbl) in Students' Academic Performance During Covid-19 Pandemic

Husain, Mohd Pirdaus Bin Mat (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The Covid-19 pandemic has affected many sectors including education. Ministry of Education Malaysia (KPM) has decided to close all schools due to the pandemic and the learning process has been changed from class-based ...
The Effect Social Media on Youth

Kishan, Satya (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The aim of this study is to provide an awareness level among our target group which is youth who are nowadays too much exposed to social media ,various networking sites and related findings which will help the youth to ...
Influence of Leadership Style on Organizational Culture: An inDepth Literature Review

Jose, Emily Maria K.; Seema, A. (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

In recent years’ organizations are facing many challenges in Organizational leadership. Due to Pandemic situation individuals at the workplace is not able to provide their maximum input to their work. Leadership style plays ...
Moderating Effect of Individual Benefit of Senior Executive on Relationship Between Four-Box Business Model and Chinese SMES' Performance Under Covid-19

Zhu, Zining; Spr, Charles Ramendran; Soon, Wong Lai (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The primary purpose of this research is to identify internal factors that influence a company's business performance. Under the covid-19 pandemic situation, many Chinese companies, especially SMEs, are struggling in the ...
Trust in Supply Chain: Expectations and Reality of Smes in Emerging Economies

Capik, Pawel; Manfredi, Emilia (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The paper explores the process of trust-building between SMEs' supply chain partners in turbulent times in emerging economies. It focuses on the role of environmental information exchange in strengthening relationships and ...
Malaysia Private Higher Learning Institutions' Graduate Employability: An Analysis of the First-Degree Graduate Tracer Study Reports

Seng, Law Chong (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

The graduate employability issues have given rise to many policy implications in many developing countries' higher learning institutions, such as Malaysia. Among the graduates, the percentage of unemployed is higher as ...
Factors Influencing Career Choice Amongst Undergraduate Students in Selangor

Alif, Zulhaiqal; Othman, Manisah (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Undergraduate students remain as a major source of the labour market in Malaysia. Nevertheless, failures in workforce planning could jeopardise Malaysia's development and progress. Hence, the main objective of this study ...
Identifying Opportunities for Latino Bi-Cultural Entrepreneurship in Iowa: A Community Capitals Approach o Economic Development

Tan, Hui Siang; Niehm, Linda S. (Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka., 2021)

Entrepreneurs are the pillar to the economic development in the United States. Entrepreneurial businesses, in Iowa, account for 99.3% of all businesses, creating a significant contribution to the state's economy. Because ...

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