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Browsing ICBI 2018 by Issue Date

Browsing ICBI 2018 by Issue Date

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  • Generation Gap in Store Selection Criteria of Gold Buyers: An Empirical Examination of Gold Buyers belonging to Liberalized and Non- Liberalized Era in India 
    Pathy, G.S.; Ramanathan, H.N. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Gold in India occupies a special space in the life of people. It possesses utilitarian, hedonic as well as symbolic qualities. This has ensured that India regularly accounts for almost 25% of the total gold imports in ...
  • Importance of Symbolic Stimulus in Consumer Perception 
    Mandapathil, J.V.; Ambeesh Mon, S. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Consumer perception plays a leading role in brand building and has a dramatic effect in shaping the consumer buying behavior. That is why businesses spend so much money in marketing themselves. Perceptions are developed ...
  • Advertisement Appeals and AIDA Principle: A Correspondence Analysis Purview 
    Chacko, C.P.; Menon, G.S.; Paul, F.; John, E.; Nizar, N.; Suhail, M.; Nizam, H. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Advertisement is an effective tool used to create positive opinion among the consumers about the brand/product. Advertisement has a significant impact on the consumer at a subconscious level. The primary purpose of this ...
  • Impact of Board Composition on Risk Management: Evidence from Listed Companies in Sri Lanka 
    Pathiraja, P.M.D.S.; Priyadarshanie, W.A.N. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Board plays a vital role and the directions of the entity’s whole journey lies with the hands and brains of directors. This study focuses on investigating whether there is significant impact of board composition on risk ...
  • A Study of Behavioral Finance Attributes that Influence the Gold ETF Investments of Indian Investors 
    Sheeba, K.H. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    In India, gold ETFs were launched mainly with the objective of increasing the liquidity for the better market efficiency. But, though, traditionally, Indians love to buy gold and they want to possess it, even after ...
  • Gauging the Predictor Importance of Deceptive Advertisement Impact: An Application of Ensemble Model Accuracy Boosting 
    Francis, A.M.; Eldose, A.; Anjitha, G.; Athira, E.H.; Neethu, R.; Pooja Khosh, M.; Thamburu, S. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    An advertisement plays a vital role in the purchasing behavior of every customer. It also influences the consumption pattern of customers. The main purpose of this study is to find out the predictor importance of deceptive ...
  • Role Demands and Work-Life Balance among Women Lecturers in Sri Lankan Universities 
    Welmilla, I. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    At present, finding a balance between the role demands of work, family and work life balance is a challenging problem for women employees. This issue has been discussed in many professions by the researchers such as ...
  • Impact of Career Planning on Employee Turnover Intention in Short-Term: Evidence from a Leading Garment Factory in Sri Lanka 
    Tennakoon, W.D.N. S.M.; Lasanthika, W.J.A.J.M. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Employee turnover intention in short term (ETIST) is still a burning issue for many labor intensive industries despite the interest of scholars on it for many past decades. The impact of Career Planning (CP) on ETIST is ...
  • Rewards Management ‘Then and Now’: With Special Reference to the Epigraph of King Mahinda IV (1026-1042 AC) 
    Padmasiri, M.K.D.; Rev. Sirisumangala Thero; Harshani, M.D.R. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    An enormous number of studies have explored the reward management function in human resource management research. Being inimitable in exploring the reward management function, the present study focuses to find what reward ...
  • Does the Factors of Spiritual Intelligence Distinguish the Levels of Employee Stress? 
    Jisna, N.; Mohanty, M. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    In the present scenario, everyone is striving to achieve and make use of the opportunities and resources to its best. Stress has become a part of everyone’s life. In a corporate world, managers face day to day affairs ...
  • Psychometric Properties of Reflective Constructs; Psychological Capital and Organizational Citizenship Behavior towards the Environment 
    Janadari, M.P.N.; Subramaniam s/o Sri Ramalu; Wei, C.C. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    As an outgrowth of the extended seminal works much of the scholarly concentration focus on the positive psychology of the work place or positive organizational behaviour. Consequently, attention was drawn on psychological ...
  • Pro-Social Behaviour: A Comparative Study among Online and Local Taxi Drivers 
    Mathew, G.C.; Ramanathan, H.N.; Joseph, D. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    India’s car lease industry has recorded a whopping growth for the last couple of years. The Indian cab chartering market’s proceeds is extrapolated to proliferate at a Compound Annual Growth Rate (CAGR) of 35% and is ...
  • Impact of Demographic and Organization Centered Factors on Perceived Over Qualification and Employee Wellbeing in Kerala Economy 
    Rasheed, R. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Kerala has achieved high human development indicators among all other States in India. On the other hand the State also ranks first in educated unemployment. The high proportion of educated unemployment resulted in an ...
  • The Impact of Knowledge Sharing Factors on Talent Retention: A Study of Private Sector Organizations in Sri Lanka 
    Silva, H.M.S.V.; Sandeepani, S.H.M. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    In current environment, Modern knowledge based companies were taken knowledge as the weapon to gain competitive advantage from the market through high talented people. Thus, the purpose of this study was to investigate ...
  • The Impact of Emotional Intelligence of Teachers in Higher Education on Student Engagement: Evidence from National Universities in Sri Lanka 
    Welmilla, I.; Krishanthy, S. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Student Engagement has emerged as a central theme in a context of Higher Education in recent years. So there is a great consent towards it. Due to several factors undergraduates are diverted and disengaged consequently ...
  • A Study of Factors Affecting the Survival of Travel Agencies in Sri Lanka: With Special Reference to Colombo District 
    Raazim, M.A.M. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Tourism is one of the most developing and revenue earning industry in Sri Lanka after the 20th century. Travel agencies in Sri Lanka are a vital sector in Tourism which makes an immense contribution to the current tourism ...
  • Developing Effective Reading Skills in ESL through Blended Mode at Tertiary Level 
    Ravindran, S. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Education is human right. Yet due to various negative factors such as poverty, poor educational background at home, lack of trained English teachers, not attending ESL classes regularly, no motivation, war situation and ...
  • The Impact of Job Demands and Job Resources on Work Family Conflict: A Conceptual Framework for Research 
    Jayarathne, S.M.D.Y. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Busy schedules in this contemporary world widen the boundaries between family life and work life, which created Work Family Conflict and has become a prevalent issue among individuals. Even though there are considerable ...
  • Moderating Role of Gender among Work Motivation, Strategies of Emotional Labor and Teaching Satisfaction of Professional College Teachers in India 
    Nair, J.G. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Emotional Labor (EL) is a significant area among researchers during last few years. Teachers play a very important role in attaining the objectives of any educational institution. The main objective of the research is ...
  • Factors Influencing Supply Chain Practices of Seafood Industries in India: An Empirical Examination 
    Abdeen, J.; Ramanathan, H.N. (9th International Conference on Business and Information (ICBI-2018), Department of Management Studies and Toc H Institute of Science and Technology, India, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka, 2018)
    Effective and efficient supply chain management practices now have become a very valuable and important way to remain competitive in market and to improve the organizational performance. The case of seafood exports from ...

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